UN to use ‘Boss Beauty Role Models’ NFT art collection to promote women empowerment

Home » UN to use ‘Boss Beauty Role Models’ NFT art collection to promote women empowerment

The United Nations has partnered with Boss Beauties to launch a limited-edition NFT art collection, to promote the empowerment of all women and girls, which is also one of its 17 important sustainable development goals (SDGs).

Boss Beauties, a woman-led global initiative that focuses on creating opportunities for women and girls, by forming cutting-edge collaborations, has announced via a press release that they’ve teamed up with the United Nations to unveil their latest limited-edition 1/1 NFT Art Collection titled, ‘Boss Beauty Role Models.’ 

The launch event, scheduled for March 8, 2022, will coincide with International Women’s Day and will be the first of its kind to be held at the United Nations (UN). It will also help the UN to promote one of its important 17 sustainable development goals (SDGs) – ‘Achieve Gender Equality and Empower all Women and Girls’ – laid out in 2015, and intended to be accomplished by 2030.

More on the NFT Art collection


According to the press release, the Role Models NFT art collection has been created in partnership with Cathy Hackl, widely recognized as the Godmother of the Metaverse. It puts the spotlight on some of the most innovative women in human history, and those from the modern era who continue to break glass ceilings as we speak. On offer will be the NFT artworks of global artists who consistently raise their voices for women’s emancipation. The digital assets will feature women of different ethnicities (from the past) who made an impact in their chosen professions, as well as their modern-day counterparts. 

The CEO and Founder of Boss Beauties, Lisa Mayer, said via the PR, “The unveiling of Boss Beauty Role Models at the United Nations is a historical moment that we are incredibly proud of. Having a collection with such a strong and inspiring message be the first NFT art collection to display at the United Nations is truly monumental. Most importantly, it resembles our larger mission to empower Women and Girls at the forefront of technology, leadership, and creativity.”

As mentioned earlier, this is a limited series NFT artwork collection. It will be sold through a charity auction on the OpenSea NFT marketplace, which will culminate on March 7, 2022. The raised money will be used to support the Boss Beauties Scholarship Fund for Women and Girls.

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